Audio-to-Tape-Transfer is a niche service run by a highly skilled audio specialist, offering professional-grade conversions of cassette and reel-to-reel tapes to digital formats including CD, USB, and downloadable files. The client uses industry-standard equipment and software to ensure the highest possible audio quality—a far cry from the DIY kits or budget services found online.

What they needed was a tool that could reliably bring in new business. I created a brand-new website, designed specifically to complement their Google Ads strategy and give the business a stronger digital presence. From the structure to the copy, every element was geared toward clarity, trust, and performance. I avoided gimmicks and focused instead on what mattered: a clean, professional layout, straightforward explanations of the service, and a clear path to enquiry or ordering.

Under the surface, the site is highly optimised for search engines. I built it to appear in search results for the kinds of things people are actually typing into Google when they’re looking for this service. That way, it reaches people who are actively searching for exactly what the business offers. The result is a site that not only looks sharp but works hard in the background to bring in the right kind of visitors: people ready to get started.

Since launch, the client has reported a consistent increase in customer enquiries, and stronger alignment between their Google ad spend and results. The new website acts as a clear, confident extension of their technical expertise—no fluff, just focused, well-structured information that turns interest into action.